Clay Park provides virtual reality strategy and executive direction to corporations, institutions, brands and developers. Founded by Shauna Heller, ClayPark’s mission is to mold VR content into meaningful immersive experiences.
After a year and a half as a Developer Relations Specialist at Oculus, Shauna Heller founded Clay Park, the first VR strategy and advisory firm for institutions, corporations and developers. At Oculus, Shauna managed engagement with non-gaming VR developers across aerospace, defense, education, enterprise, publishing, medicine, theme parks and beyond. Her work included spending many hours in VR reviewing content, coaching developers and their clients on best practices for creating VR apps, and how to ship content on the platform. After exiting Oculus Heller assumed three Board of Advisor positions with developers doing compelling work in non-gaming VR and AR. These developers include BioflightVR, MatterVR and Innervision Games. With these teams Heller helps guide platform development and the creation of best-in-class VR/AR applications. In addition, through Clay Park Heller executive directs initiatives focused on introducing the mediums of virtual reality and 360 video into education and enterprise environments. This work includes being a partner with Oculus on their “360 High School Challenge,” an Oculus from Facebook VR For Good project. Clay Park also provides executive VR and AR strategy services to multiple Fortune 200 clients. Heller provides thought leadership around virtual and augmented reality at numerous conferences, symposiums and events around the world.
Before joining Oculus, Heller worked in Hollywood as the director of business development for several boutique creative tech companies focused on movie previsualisation, visual effects and custom interactive exhibitions for theme parks and advertising installations. Her work bridged the gap between technologists, creatives and executives who were producing engaging content.
Virtual production, augmented and virtual reality, and creating media with 3D video game engines or 360 video are squarely in Heller’s wheelhouse. So too is delivering complex integrated systems and new-to-market immersive platforms. With this professional background, combined with a drive to transform learning, social and connecting experiences, Heller offers an original perspective on the modern virtual reality movement.
Heller is a tireless champion of and advocate for developers. She prefers to work invisibly in the foreground and loudly in the background to help them realize their creative vision. Clay Park is an extension of Heller’s passion to help developers and virtual reality succeed.